Retargeting is the most cost effective form of paid advertising.
Ever seen an ad follow you around the internet? That is retargeting. Let us set this up for your business.
Retargeting is used to bring back visitors to your website once they have left and not converted into a lead or a sale. It is a very powerful form of advertising and should be an integral part of any paid traffic strategy.
It works by placing a pixel or cookie on your customer’s computer when they visit your website. This is used to identify them and target them when they visit other target media.
The cost of retargeting (or remartketing) is a lot cheaper than targeting cold new traffic that do not know your business. You are targeting customers who have already visited your website and are interested in your services. These are “warm” leads with a higher chance of being turned into customers than “cold” traffic.
Retargeting can be done on many different platforms. The most common is Facebook and Google Adwords. Were you choose to retarget will depend on where your ideal customers spend time and hang out. This will be different for different businesses.
Facebook works well for a lot of consumer businesses we work with.
Facebook has some very powerful features which enable you to segment your website visitors into different audiences based on what pages they have visited on your website. You can then retarget these customers who are interested in your different products and services with different ads.
If you are not retargeting or remarketing you should be as you are losing business.
Contact us today to discuss a retargeting strategy for your business.
These are just some results we have achieved for our clients
Increased leads by 316% and reduced cost per lead by 302%
Increased a page conversion rate by 165%
Generated leads at 700% less than clients expected cost
Increase impression share by 72%
He has given us some excellent directions to move in the testing and development of our new program that none of us had even thought of before.
His help has proven very insightful." David K.
"Quentin led us through his time-tested step-by-step framework for growing our business.
It was eye-opening as he uncovered basic planning and implementation steps missing in our business plan.
Quentin's expertise can help any business develop and implement a concrete action plan for predictable growth quarter after quarter.
It would be a pleasure to have his help on future projects." Jonathan S.
"Quentin is a really straight talking, smart marketer with extensive experience in many different Ad Networks.
He is a great choice if you need to discuss your options at length, brainstorm, and decide on the best strategic direction.
He always has time for these important discussions and has a deep understanding of the optics needed for success." Neil P.
"I recommend Quentin for his solid strategy for executing growth in set stages-so you are doing the right thing at the right time.
His understanding of the strategy behind the framework is in-depth and will save you so much time and money as you scale.
Quentin will make sure all the elements of success (strategy, copywriting, offer and retargeting) are in place for the best growth on the platform you want." Shari M.
"Quentin’s AdSkills and Digital Marketer Partner Certifications are well deserved.
He understands not only the media buying side of things but as well as the business growth, strategy and system part too.
I have recently completed one of his training called the “30 Day Business Growth Blueprint” in which he outlines the core steps of creating a predictable & scalable customer acquisition system for your business.
In addition to the great tips & strategies he gives away his worksheets so you can track and measure your progress along the way. Quentin stresses the idea of: “You got to commit” - I can’t agree more with him.
After completing his course I walked away with a clear and simple action plan on how to grow my freelance business.
Thanks Quentin!" Zoltan K.
"Quentin is really good and helped us to focus on a clear sales management system.
His method organises our marketing plan and can be suited for any type of company.
He knows his stuff and I recommend him." Sébastien S.